Can be found in over 8,000 schools with more than 4 million children exposed to the benefits of its program and games designed to get more children involved in physical activities.
Created a media site on the company website allowing for the easy dissemination of company and product news and history. This allows for local schools, school district administrators, and media specialists to access a wide range of company facts, statistics, programs, and product photography for use within their community outlets. As well provided link to industry media for improved communication and instant access.
Composed and distributed press releases on company activities, new products, events, and programs to national, regional, and educational media representatives. Posted each press release on the company’s media site for easy access for school districts, schools, and publications to download and reproduce.